Trulymadly, a matchmaking website and service, has launched a new and incredible campaign-“Breaking Stereotypes”.
The website is a modern, matchmaking service that uses psychology and science to find the most suitable matches for people.
Their new campaign “Breaking Stereotypes” focuses on how people want to be unique yet fit in with what society expects of them at the same time. The campaign draws attention to what makes people distinctive and what makes them standout. A great number of girls and boys in India face generalization from society and are the subject of the typical stereotypes. Trulymadly ran a social experiment and spoke with young people in Delhi, India on the stereotypes they’ve faced.
Based on the social experiment, Trulymadly accumulated these controversial and funky stereotypes and debunked them.
The campaign has gone viral and people from all around the world supported the campaign by sharing their own #breakingstereotypes lines!