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“Fashions Fade, Style is Eternal”

Yves Saint Laurent came into his own right as a fashion designer at the start of the 1960s, at the dawn of pop culture and when there was an unquenchable thirst for new ideas and designs. But even if fashion market offered at that time an easier access than now, we must admit that Yves Saint Laurent was an incredible talented designer, an artist.The adventure started following the sudden death of his mentor in 1957, Saint Laurent was named the head designer at the House of Dior. His spring 1958 collection saved the company from financial ruin and Yves Saint Laurent made his name.

Yves Saint Laurent, the designer who transmutated fine art into fashion

Fashion is a form of art and Yves Saint Laurent influenced fashion by transmutating fine art into fashion. Saint Laurent’s artistic inspirations in the 1960s and ’70s came down the runway in decidedly more explicit forms. The famous Mondrian shift dresses of 1965 hung from the models frames like canvasses, thanks to their expert construction, the black lines and blocks of primary colors were identical in their orderliness to the original paintings. These six creations received a standing ovation on their debut, featured on the cover of Vogue and following a flood of imitations  became a defining look of the decade.

If Chanel gave women their freedom, it was Saint Laurent who empowered them

This quote from Yves Saint Laurent partner Pierre Bergé is a kind of true. Indeed, the fashion designer created modern chic style and rewrote the story of couture and prêt-à-porter. Thanks to his imagination, talent and of course his own perception of art, women found and still find in Yves Saint Laurent couture, sharp, elegant, unforgettable and tremendous style. Dresses, pants, tops, shoes and accessories designed by maison Yves Saint Laurent continue to offer a special and so chic style to women. Something so French, may be.

Don’t forget one of Yves Saint Laurent famous quote “Fashions fade, style is eternal” and Yves Saint Laurent is obviously eternal.